GreenKar Innovation Promotes Digital Accessibility

GreenKar Innovation has always been committed to promoting values such as sustainability, inclusion, and digital accessibility. For these reasons, we are pleased to announce that our website www.greenkar-innovation.it is enhanced by the AccessiWeb widget, a plugin that makes our site usable and accessible to everyone, regardless of visual, auditory, perceptual, or motor abilities. In Italy, there are more than 13 million people with disabilities and many of them are excluded from accessing platforms.

An Innovative and Inclusive Website

For our customers and all visitors to our site, we have decided to offer an experience of complete digital accessibility and compliant with current regulations, including privacy and data processing.

By clicking on the icon in the bottom left corner, you can choose from:

  • 7 navigation profiles for specific disability needs

  • 10 content adjustments aimed at improving accessibility

  • 12 visual, perceptual, and auditory accessibility settings

  • 15 color adjustments for optimal customization

The European Union and the UN Convention

The Convention on the Rights of Persons with Disabilities (CRPD), adopted by the UN on December 13, 2006, marks a turning point in promoting human rights and fundamental freedoms for people with disabilities. This document, ratified by many countries, establishes a legal and moral framework to ensure full respect for the dignity and rights of these individuals, with the aim of including them in every aspect of social, economic, political, and cultural life. The CRPD is based on key principles, including intrinsic dignity, individual autonomy, and the right to equal opportunities. These values are the foundation of the fight against all types of discrimination and aim to promote an inclusive society where every individual can express their potential without barriers.

Among the main points, we find:

Inclusion: people with disabilities must be able to participate in all areas of life, from politics to education, to access to work and recreational activities
Respect for diversity: the Convention recognizes the uniqueness of each individual, emphasizing the importance of valuing differences as an enrichment for society

digital accessibility

The Importance of Accessibility

A crucial aspect of the CRPD is the concept of accessibility. People with disabilities must be able to access all structures and services of society, both physical and digital. The Convention highlights how important it is to remove architectural barriers and promote universal access to transportation, buildings, information, and communications, including the digital world. This means that modern technologies, such as websites and apps, must be designed to be usable by everyone.

Italy and the Ratification of the Convention

In 2009, Italy ratified the Convention, committing to respect its principles. Since then, various projects have been launched to improve the inclusion of people with disabilities. However, the road to full accessibility is still long, especially in the field of digital technologies. The issue of disability in Italy indeed involves a significant number of citizens. According to ISTAT data, over 13 million people in the country live with some form of disability, representing about 22% of the population. These numbers highlight the urgency of addressing the issue of inclusion at all levels, from architectural barriers to digital inequalities.

Digital Accessibility in Italy

The digital world is an increasingly central component in daily life. However, in Italy, 90% of websites are still not fully accessible. This means that a considerable part of the population, about one in five Italians, cannot fully enjoy online services, an aspect that limits their participation in social and professional life. This situation highlights the need to promote digital accessibility as an integral part of the fight for the rights of people with disabilities. Ensuring access to the internet is not just a technological issue, but a human rights one.

In Italy, Law 4/2004, better known as the Stanca Law, represents the main legislative tool regarding digital accessibility. This law aims to ensure that everyone, including people with disabilities, can access and easily use computer and telematic tools. The Stanca Law requires service providers, such as public administrations and large companies, to make their websites and mobile applications accessible.

Accessibility as an Opportunity

Ensuring digital accessibility is an opportunity to improve corporate reputation and user engagement. An accessible website not only meets the needs of people with disabilities but also improves the overall experience for all users. For this reason, we have decided to facilitate more intuitive, fast, and inclusive navigation and to reduce barriers for everyone.

(image source: Freepik)